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U.S. Trust and Bank of America Merrill Lynch Named Official Sponsors of the FEI World Equestrian Games™ Tryon 2018

The Games, which will be hosted at Tryon International Equestrian Center (TIEC) from September 11 to 23, are expected to be the largest attended sporting event in the United States this year and the fourth largest event worldwide.

The Organizing Committee of the FEI World Equestrian Games™ Tryon 2018  announced U.S. Trust, Bank of America Private Wealth Management, and Bank of America Merrill Lynch as the Official Sponsors of the FEI World Equestrian Games™ Tryon 2018 (WEG).
U.S. Trust will become the title sponsor of the main competition arena at WEG, and Tryon Equestrian Partners (TEP) is looking forward to welcoming the world to the U.S. Trust Arena for unparalleled equestrian competition in the three Olympic disciplines of equestrian sport, Jumping, Dressage and Eventing. Spectators will be able to observe the most decorated athletes in the equestrian world as they compete to become the World Champion within their respective disciplines. The WEG will host eight disciplines in total.
The U.S. Trust Arena is the largest featured competition arena to be utilized during the Games and will accommodate up to 20,000 spectators, boasting impressive architecture on the TIEC grounds. With seating available on the North, East and South sides of the stadium, the fourth and final side is comprised of a three-story International Pavilion, which overlooks the arena’s field of play and will also be home to the International Media Center on the first floor and VIP guests on the top two tiers of the building. VIP guests will have exclusive views from the top two stories.
“We are very eager to welcome U.S. Trust and Bank of America Merrill Lynch to brand this iconic global championship and into the fold of our sponsorship family. The U.S. Trust Arena is a key focal point of the WEG and will have high visibility on national and international broadcast television, including unprecedented equestrian sport coverage with NBC Sports Group,” said Mark Bellissimo, Managing Partner of Tryon Equestrian Partners and CEO of Tryon International Equestrian Center. “The U.S. Trust Arena will be one of the largest infrastructure footprints built for the WEG, and we’re honored to have the support of U.S. Trust and Bank of America Merrill Lynch for this event.”
NBC Sports Group will present more than 60 hours of coverage across NBC, NBCSN and the Olympic Channel. The Dressage Grand Prix Freestyle and Individual Medals, as well as the Eventing Cross-Country phase, both of which utilize the U.S. Trust Arena, will be aired on NBCSN. The Jumping Final, which will also take place in the U.S. Trust Arena, will be broadcasted live on Sunday, September 23, at 2:00 p.m. EST.
“At U.S. Trust, we help high-net-worth individuals and families match their wealth to their passions through a wide range of investment management, wealth structuring and banking capabilities. Partnering with an organization that provides a forum for so many to enjoy their equestrian passion is a natural fit,” said U.S. Trust Market Executive Woodward Middleton.